Real Love

ROLES: Creative Direction, Brand Positioning, Events, Copywriting, Typography, Event Visuals, Social Media Curation

Real Love is a community, events and music brand dedicated to R&B. Founded in 2017 by myself and a close friend, I worked closely with Blueprint; one of the largest entertainment, lifestyle and events organizations in Western Canada. I oversaw event operations, brand development, concept and creative strategies, production and print, social media and digital marketing.

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1.1 Classic Logo 

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1.2 ID Logo (2020)

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1.3 Label Logo (2019)

Real Love was founded on the idea of breaking down boundaries, bringing a unique experience to Vancouver where old school meets new, classics to future, make-ups to break-ups - meeting all of your R&B needs.

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1.4 Art Direction + Photoraphy for Digital and Social Usage

Coming up with a custom consistent aeshetic that stood out from normal club photo's was important as it allowed Real Love to portray the energy, feeling and mood of the nights across all digital channels.

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1.5 2020 Flyers for Digital and Social

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1.6 2019 Flyers for Digital and Social

🅒 2020 Kemp Aquilario